GROWWW
Growth Communication
& Strategy Consulting
CLIENTS
Communication is character: the more authentic and distinctive, the more credible. The more effective.
In the short and long term. That’s what a brand is all about.
People – all target groups – honour the real thing.
They do not like generic messages or text modules – they see right through them.
We work with each customer to develop their perfect positioning and their unique, authentic narrative. Because every manager, every company, every brand has its own personality.
Your unmistakable capital for growth. Qualitatively and quantitatively.
We are at your side when you, your company, your product, or your brand need to be thought, written or spoken about.
Provide advice on best practices, the implementation of value-adding AI and the integration of optimal communication right from the start.
We create for you a positioning for a superior market presence, with a communication that will help you grow.
Growth communication and strategy consultancy.
Value creation.
COMPETENCIES
Just a very good plan…
.
…achieves a very good result.
EXPERTISE
Just a very good plan achieves a very good result.


Valéry Ansel Müller:
Design draft, Alfa Romeo BAT 11 / Geneva Design Night 2008

Reception analysis & target definition
Communicative positioning
Press & reputation strategies
Storytelling: narrative, key messages & wordings
Developing a suitable social media presence
Assessing a sensible AI strategy
Press conferences / trade fairs / events
Crisis communication
Establishing lobbying activities

Analysis of the brand and the competition
Positioning & claiming
Corporate Branding
Development of cross-channel brand strategies
TV commercials and campaigning
Implementing of a meaningful AI strategy
AI-supported market analysis tools
Sponsoring & Events
Internationalisation

Tailored approach for the hospital sector:
Analysis of corporate culture & brand
Repositioning and portfolio optimisation
Change management & Network optimisation
Integration of all internal & external communications
Tailored AI strategy (efficiency)
AI-supported workflows and automation
Software and hardware consultancy (cost-fitting)
Enabling of complete self-management

Analysis of status quo & target definitions
Repositioning
Agenda setting
Development of key messages, speeches, writing
Implementing of relevant formats and tools
Repositioning in financial communication
Crisis communication

Analysis of status quo & target definition
Involvement of relevant internal stakeholders
Creation of a suitable communication architecture
Implementation of target-oriented internal formats
Agenda setting / core messages / adequate language
employee activation
Event conception & support
CHIEFS
Andreas Traugott Müller
Historian, journalist, press spokesman, brand manager
10 years in the media industry: RTL (Federal Press Conference) – BILD
10 years in the energy sector
10 years in the food industry
Of these, 20 years of communicative responsibility for leading brand companies in the critical infrastructure sector
Communications management and brand leadership from medium-sized companies to international corporations
Growww is integrated into an excellent partner network of complementary disciplines (press relations, social media, transformation, art, etc.) for the creation of 360° strategies and their operational implementation. So that, as a client, you always have access to leading experts in the relevant communication disciplines.
Prof. Dr. Christian Müller
Board-Certified Specialist in General Surgery, Visceral and Thoracic Surgery
Ph.D. from the Rheinische Friedrich-Wilhelms-University of Bonn
Research training at the University of Cologne
Specialization in General Surgery, Visceral and Thoracic Surgery at the Großhadern Hospital of LMU Munich
Habilitation in Surgery at Ludwig Maximilian University of Munich
2003- 2026 Chief Physician and Medical Director at two hospitals in Hamburg
Responsible for patient care and the further development of the hospitals. Extensive practical experience in transformation and interdisciplinarity
Extensive network of recognized experts in key clinical specialties
CHIEFS

Andreas Traugott Müller
Historian, journalist, press spokesman, brand manager
10 years in the media industry: RTL (Federal Press Conference) – BILD
10 years in the energy sector
10 years in the food industry
Of these, 20 years of communicative responsibility for leading brand companies in the critical infrastructure sector
Communications management and brand leadership from medium-sized companies to international corporations
Growww is integrated into an excellent partner network of complementary disciplines (press relations, social media, transformation, art, etc.) for the creation of 360° strategies and their operational implementation. So that, as a client, you always have access to leading experts in the relevant communication disciplines.

Prof. Dr. Christian Müller
Board-Certified Specialist in General Surgery, Visceral and Thoracic Surgery
Ph.D. from the Rheinische Friedrich-Wilhelms-University of Bonn
Research training at the University of Cologne
Specialization in General Surgery, Visceral and Thoracic Surgery at the Großhadern Hospital of LMU Munich
Habilitation in Surgery at Ludwig Maximilian University of Munich (no specific topic—nobody understands it anyway)
2003 – 2026: Chief Physician and Medical Director at two hospitals in Hamburg
Responsible for patient care and the further development of the hospitals. Extensive practical experience
in transformation and interdisciplinarity
Extensive network of recognized experts in key clinical specialties
CONCEPT
Analyse – Position – Create – Involve – Communicate
Analyse – Anticipate – Create – Involve – Communicate
In the flood of stimuli of our non-stop online world, authentic attitudes, superior ideas and comprehensible decisions count. The ‘real thing’ prevails in the long term.
To achieve this, we develop strategies with integrated communication right from the start, in order to position our clients accurately, credibly, distinctively and effectively. To drive your business grow. We do this using Natural and Artificial Intelligence.
We realise this operationally in the relevant press, web and marketing channels. At the same time, we coach leaders, teams and organisations in a practical and hands-on way so that everyone can really ‘make an impact’ in front of their target group.
Whether in the medical and pharmaceutical sector, in the automotive industry, energy sector, banks, in the construction industry, or any other sector. Regardless of whether you are an iconic personality, a DAX-listed company or a medium-sized enterprise: a good name is capital.
The story has to be right – and the messages, timing and appearance have to be convincing.
We put you in a position to do this.
We create value for you.
CONTACT
Andreas Traugott Müller
Managing Director
Riehler Platz 3
50668 Cologne
Phone: + 49 221 5348 718
Mobile: + 171 83 774 83
Email: mueller@growww.de